Side Expands Art Division with Roboto Entertainment Acquisition

Side has acquired Roboto Entertainment, a boutique games art studio, to enhance its global creative services capabilities. The acquisition is part of Side's strategy to strengthen its presence in mainland China.

Andrea Cordella, founder of Roboto Entertainment, has been appointed as the Global Head of Art at Side. She will also serve as the studio head for the new Chengdu site.

The new Chengdu studio, officially announced by Side's leadership, marks a significant step in the company's expansion efforts. Deborah Kirkham, CEO of Side, and Teppei Tachibana, Chairman of Side and CEO of Pole To Win Holdings, were present at the announcement.