KOKO Business⌕Ask KOKO

KOKO Business · 4 Nov 2026

Morocco Surpasses South Africa in Investment Appeal

KOKO Business | People, Ideas, Markets, Growth | Morocco Surpasses South Africa in Investment Appeal

Morocco has overtaken South Africa in Africa's most attractive investment destinations, according to the latest RMB report. The rankings highlight Morocco's aggressive industrial development, particularly in the automotive sector, which has positioned it as a top investment choice.

The RMB's latest Where to Invest in Africa report places Morocco in fourth position, pushing South Africa to fifth. This shift underscores the growing appeal of Morocco's industrial base, especially its automotive industry, which accounts for about 5% of the economy.

Investors are increasingly favoring Morocco over South Africa due to its automotive growth and industrial development. South Africa faces mounting pressure to modernize its industry, as Morocco's progress highlights a competitive edge in attracting foreign investment.