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KOKO Business · 31 Oct 2026

Black Market Movie Breaks Records, Heads to Box Office

KOKO Business | People, Ideas, Markets, Growth | Black Market Movie Breaks Records, Heads to Box Office

Omowumi Dada, alongside Nora Awolowo and her team, launched Black Market with a vision to create a historic cinematic experience. The project broke a Guinness World Record with a massive premiere at Tafawa Balewa Square, marking a significant milestone in Nigerian cinema.

Dada discussed the ambitious plan behind the record-breaking event, including the financial aspects of hosting 51,000 people. The limited-release cinematic experience is positioned as a must-watch for Nigerian audiences.

Following the record win, Dada shifted focus to the next phase of bringing people to the cinema. The project now aims to make an impact in the competitive Nigerian box office.